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rose body butter
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Price range
Great$7.99–$38.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.30avg listing price — sweet spot $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,939.27avg incumbent reviews — the moat a new listing must climb
Market size
Bad$75K$75K/yr · 56K searches
Growth
Bad-12.7%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand