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root spray dark brown
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$8.03–$35.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$13.60avg listing price — sweet spot $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 34K searches
Review moat
Bad28,707.73avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand