38
redken extreme bleach recovery
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.21avg listing price — sweet spot $15–$100
Price range
Great$14.47–$45.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.7%90-day search growth — must beat 0% to launch
Review moat
Bad10,916.6avg incumbent reviews — the moat a new listing must climb
Market size
Bad$16K$16K/yr · 12K searches
Brand share
Bad100%top-5 brand share — brand-locked demand