51
red blush
Worth a lookShows low returns (1.0%), but a small market ($77K/yr) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Competition
Great34%top-5 click share — an open shelf
Brand share
Good62%top-5 brand share — brands hold most of the demand
Price range
Good$3.31–$41.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.87avg listing price — sweet spot $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.4%90-day search growth — must beat 0% to launch
Review moat
Bad4,462.7avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 240K searches