50
pure romance pheromone perfume
Worth a lookShows beatable incumbent ratings (3.8★), but soft demand (-12.8% this quarter) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible$23.32avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$9.84–$39.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$305K$305K/yr · 343K searches
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad7,492.53avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Signals Quality Gap