56
pore
Worth a lookShows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Great34%top-5 click share — an open shelf
Avg price
Great$15.67avg listing price — sweet spot $15–$100
Price range
Good$5.30–$41.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$534K$534K/yr · 952K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Bad-8.3%90-day search growth — must beat 0% to launch
Review moat
Bad11,833.14avg incumbent reviews — the moat a new listing must climb