53
pore filler
Worth a lookShows searches that convert (12.6% search→purchase), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$6.35–$29.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.59avg listing price — sweet spot $15–$100
Market size
Good$357K$357K/yr · 224K searches
Growth
Good+26.9%90-day search growth — must beat 0% to launch
Review moat
Bad19,507.7avg incumbent reviews — the moat a new listing must climb
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand