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polvo de hadas

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A small market ($16K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 27Conversion 29Competition 51Returns 97Price range 43Avg price 23Brand share 45Review moat 19Quality gap 42

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Price range

Okay$3.34–$23.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.6%

90-day search growth — must beat 0% to launch

Avg price

Bad$8.18

avg listing price — sweet spot $15–$100

Review moat

Bad15,401.8

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$16K

$16K/yr · 82K searches

Search terms