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55

plumeria perfume

Worth a look

Shows low returns (0.1%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 50Conversion 54Competition 48Returns 99Price range 76Avg price 89Brand share 48Review moat 70Quality gap 68

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$20.72

avg listing price — sweet spot $15–$100

Price range

Great$5.00–$46.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good687.96

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Growth

Good+20.1%

90-day search growth — must beat 0% to launch

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Market size

Bad$41K

$41K/yr · 44K searches

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