50
perfumes for women calvin klein
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$41.98avg listing price — sweet spot $15–$100
Price range
Great$9.81–$98.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$294K$294K/yr · 287K searches
Review moat
Okay1,522.6avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.3%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand