43
paco rabanne phantom
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$88.07avg listing price — sweet spot $15–$100
Price range
Good$40.75–$142.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$339K$339K/yr · 894K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+4.9%90-day search growth — must beat 0% to launch
Review moat
Bad5,507.56avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price