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oribe hair alchemy
Worth a lookShows searches that convert (18.2% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible18.2%search→purchase rate — share of searches ending in a sale
Price range
Incredible$42.43–$65.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$52.04avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great382.17avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Market size
Okay$227K$227K/yr · 24K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price