57
organic shaving cream
Worth a lookShows searches that convert (18.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible18.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Good$805K$805K/yr · 318K searches
Avg price
Good$13.74avg listing price — sweet spot $15–$100
Price range
Good$4.29–$35.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,342.67avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand