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organic body lotion
Worth a lookShows low returns (0.6%), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Great$1.6M$1.6M/yr · 952K searches
Avg price
Great$19.36avg listing price — sweet spot $15–$100
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Price range
Great$8.56–$38.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+11.2%90-day search growth — must beat 0% to launch
Review moat
Bad8,562.23avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand