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olive young
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$17.09avg listing price — sweet spot $15–$100
Price range
Great$9.62–$34.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good875avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Market size
Okay$134K$134K/yr · 141K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand