55
oil body wash
Worth a lookShows a $4.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size
Incredible$4.3M$4.3M/yr · 2.2M searches
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.39avg listing price — sweet spot $15–$100
Growth
Good+31.3%90-day search growth — must beat 0% to launch
Price range
Okay$4.58–$24.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,508.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand