47
neon scrunchies
Skip itPrices mostly outside the sweet spot ($3.91–$15.35) — this niche doesn't clear our bar today.
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+34.1%90-day search growth — must beat 0% to launch
Review moat
Good1,305.04avg incumbent reviews — the moat a new listing must climb
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Bad$8.00avg listing price — sweet spot $15–$100
Market size
Bad$61K$61K/yr · 81K searches
Price range
Bad$3.91–$15.35cheapest to priciest tracked listing — scored on the share inside $15–$100