59
natural loofah
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Good+26.9%90-day search growth — must beat 0% to launch
Avg price
Okay$11.85avg listing price — sweet spot $15–$100
Market size
Okay$226K$226K/yr · 250K searches
Price range
Okay$5.95–$19.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,873.81avg incumbent reviews — the moat a new listing must climb