Skip to content
61

nail drill

Worth a look

Shows a $18.0M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 24Conversion 61Competition 53Returns 92Price range 85Avg price 95Brand share 44Review moat 22Quality gap 47

Market size

Incredible$18.0M

$18.0M/yr · 13.9M searches

Avg price

Incredible$24.35

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$8.15–$64.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

Review moat

Bad8,757.97

avg incumbent reviews — the moat a new listing must climb

Products