51
nail art paint
Worth a lookShows low returns (0.8%), but a small market ($70K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Brand share
Great54%top-5 brand share — no brand owns this niche
Price range
Great$4.37–$49.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.62avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,849.77avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Market size
Bad$70K$70K/yr · 250K searches