30
my melody headband
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Review moat
Great298.5avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.21avg listing price — sweet spot $15–$100
Price range
Good$7.59–$30.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Returns
Bad6.4%return rate — above 5% kills the launch gate
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$25K$25K/yr · 61K searches