46
moochi
Skip itSoft demand (-44.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$22.11avg listing price — sweet spot $15–$100
Price range
Great$4.84–$64.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,414.88avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Bad$68K$68K/yr · 85K searches
Growth
Bad-44.9%90-day search growth — must beat 0% to launch