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mini silk scrunchies
Worth a lookShows low returns (1.1%), but a small market ($62K/yr) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$16.69avg listing price — sweet spot $15–$100
Price range
Great$4.34–$56.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Review moat
Bad7,056.85avg incumbent reviews — the moat a new listing must climb
Market size
Bad$62K$62K/yr · 95K searches
Signals No Dominant Brand