49
mens travel shampoo
Skip itA small market ($78K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Growth
Good+49.1%90-day search growth — must beat 0% to launch
Price range
Good$2.01–$31.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,534.14avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.06avg listing price — sweet spot $15–$100
Market size
Bad$78K$78K/yr · 120K searches