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maui mousse
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.45avg listing price — sweet spot $15–$100
Review moat
Bad13,369.67avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 46K searches
Growth
Bad-25.5%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$7.30–$10.55cheapest to priciest tracked listing — scored on the share inside $15–$100