Skip to content
54

massage gel

Worth a look

Shows low returns (0.5%), but soft demand (-16.2% this quarter) keeps it on the watch list.

Market size 45Growth 17Conversion 78Competition 33Returns 97Price range 86Avg price 95Brand share 35Review moat 33Quality gap 76

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible$38.38

avg listing price — sweet spot $15–$100

Price range

Great$9.35–$105.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay$240K

$240K/yr · 80K searches

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,179.57

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-16.2%

90-day search growth — must beat 0% to launch

Reviews