39
mannequin head with shoulders
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Avg price
Great$54.16avg listing price — sweet spot $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good641.88avg incumbent reviews — the moat a new listing must climb
Price range
Good$19.39–$139.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$4K$4K/yr · 48K searches
Signals High Price