49
makeup for teens 14-16
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Avg price
Great$18.69avg listing price — sweet spot $15–$100
Price range
Great$4.67–$47.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad12,450.94avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$23K$23K/yr · 98K searches
Signals No Dominant Brand