50
luxury hand soap refill
Worth a lookShows low returns (0.4%), but a small market ($79K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$25.74avg listing price — sweet spot $15–$100
Price range
Great$4.83–$56.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.7%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 23K searches
Review moat
Bad13,797.12avg incumbent reviews — the moat a new listing must climb