37
lumilux stick
Skip itSoft demand (-80.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$19.11avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$10.44–$28.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,020avg incumbent reviews — the moat a new listing must climb
Market size
Bad$63K$63K/yr · 72K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-80.3%90-day search growth — must beat 0% to launch