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lavender shower steamer
Worth a lookShows searches that convert (12.5% search→purchase), but soft demand (-26.8% this quarter) keeps it on the watch list.
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$15.24avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good$6.04–$24.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,954.88avg incumbent reviews — the moat a new listing must climb
Market size
Okay$199K$199K/yr · 104K searches
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-26.8%90-day search growth — must beat 0% to launch