63
lashes
Worth a lookShows a $2.0M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Great$2.0M$2.0M/yr · 4.6M searches
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great26%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Avg price
Bad$8.70avg listing price — sweet spot $15–$100
Review moat
Bad6,848.61avg incumbent reviews — the moat a new listing must climb
Price range
Bad$4.05–$14.59cheapest to priciest tracked listing — scored on the share inside $15–$100