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krave beauty sunscreen
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Price range
Great$14.43–$31.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.34avg listing price — sweet spot $15–$100
Growth
Great+61.8%90-day search growth — must beat 0% to launch
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$238K$238K/yr · 313K searches
Review moat
Okay2,313.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand