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korean powder
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Review moat
Good1,133.67avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.23avg listing price — sweet spot $15–$100
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Price range
Okay$6.57–$20.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$132K$132K/yr · 206K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals Quality Gap