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korean eyeshadow
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Great$19.04avg listing price — sweet spot $15–$100
Price range
Good$7.76–$28.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,163.31avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Okay$134K$134K/yr · 603K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Okay+1.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale