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55

korean body wash

Worth a look

Shows low returns (0.6%), but soft demand (+8.0% this quarter) keeps it on the watch list.

Market size 43Growth 35Conversion 51Competition 64Returns 97Price range 73Avg price 80Brand share 56Review moat 48Quality gap 35

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Great$17.14

avg listing price — sweet spot $15–$100

Price range

Good$7.72–$34.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,709.17

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$227K

$227K/yr · 324K searches

Growth

Okay+8.0%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

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