45
kinky curly hair
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$58.40avg listing price — sweet spot $15–$100
Price range
Good$22.82–$130.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good913avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+18.4%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Bad$36K$36K/yr · 168K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale