46
kids hair spray
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Growth
Good+55.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.49avg listing price — sweet spot $15–$100
Price range
Okay$7.82–$20.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$171K$171K/yr · 219K searches
Review moat
Bad5,975.13avg incumbent reviews — the moat a new listing must climb
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand