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keratina organica
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$26.50avg listing price — sweet spot $15–$100
Price range
Incredible$22.24–$38.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Market size
Good$356K$356K/yr · 283K searches
Growth
Okay+12.5%90-day search growth — must beat 0% to launch
Review moat
Bad5,234.71avg incumbent reviews — the moat a new listing must climb
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand