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jet set
Skip itSoft demand (-14.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$28.95avg listing price — sweet spot $15–$100
Price range
Great$6.16–$73.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,840.9avg incumbent reviews — the moat a new listing must climb
Market size
Bad$89K$89K/yr · 130K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-14.2%90-day search growth — must beat 0% to launch