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japanese sunscreen
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Price range
Great$14.43–$20.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.99avg listing price — sweet spot $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,072.71avg incumbent reviews — the moat a new listing must climb
Market size
Okay$104K$104K/yr · 118K searches
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Out of Stock