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32

igora royal 5-6

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Prices mostly outside the sweet spot ($7.43–$14.01) — this niche doesn't clear our bar today.

Market size 23Growth 23Conversion 42Competition 16Returns 96Price range 0Avg price 47Brand share 9Review moat 23Quality gap 45

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Okay$11.60

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$91K

$91K/yr · 233K searches

Growth

Bad-3.5%

90-day search growth — must beat 0% to launch

Review moat

Bad7,685.18

avg incumbent reviews — the moat a new listing must climb

Competition

Bad81%

top-5 click share — a locked-up shelf

Brand share

Bad97%

top-5 brand share — brand-locked demand

Price range

Bad$7.43–$14.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Products