34
hyperpigmentation serum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.69avg listing price — sweet spot $15–$100
Market size
Okay$190K$190K/yr · 285K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$9.06–$17.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Review moat
Bad8,016.14avg incumbent reviews — the moat a new listing must climb
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand