42
hot oil treatment for hair dry and damage
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.41avg listing price — sweet spot $15–$100
Market size
Good$666K$666K/yr · 407K searches
Price range
Good$6.91–$25.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad13,537.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.7%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand