42
honey shampoo
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$26.27avg listing price — sweet spot $15–$100
Price range
Great$9.32–$40.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$727K$727K/yr · 611K searches
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,742.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand