65
helichrysum balm
Launch itA $1.3M/yr market growing +109.7% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Growth
Great+109.7%90-day search growth — must beat 0% to launch
Avg price
Incredible$23.33avg listing price — sweet spot $15–$100
Price range
Great$12.93–$46.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.3M$1.3M/yr · 428K searches
Review moat
Great425.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Trending