47
heart nail stickers
Skip itSoft demand (-96.3% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great349.28avg incumbent reviews — the moat a new listing must climb
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad$6.50avg listing price — sweet spot $15–$100
Market size
Bad$62K$62K/yr · 434K searches
Growth
Bad-96.3%90-day search growth — must beat 0% to launch
Price range
Bad$4.29–$9.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand