50
hair texture cream
Worth a lookShows low returns (0.7%), but soft demand (-1.2% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.78avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$5.72–$23.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$184K$184K/yr · 102K searches
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,065.88avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.2%90-day search growth — must beat 0% to launch