47
hair net
Skip itPrices mostly outside the sweet spot ($5.11–$12.60) — this niche doesn't clear our bar today.
Market size
Great$1.2M$1.2M/yr · 1.8M searches
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$8.85avg listing price — sweet spot $15–$100
Review moat
Bad5,579.6avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Price range
Bad$5.11–$12.60cheapest to priciest tracked listing — scored on the share inside $15–$100