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hair extension brush
Skip itSoft demand (-1.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$16.36avg listing price — sweet spot $15–$100
Price range
Good$7.77–$32.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay$176K$176K/yr · 196K searches
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Review moat
Bad5,815.94avg incumbent reviews — the moat a new listing must climb